About Us
Aloi is building the infrastructure for Decision Intelligence in knowledge-intensive professional services. Our platform transforms proprietary data into structured intelligence about decisions, risks, reasoning and outcomes.
Starting with legal services and expanding into investment banking, we're building a differentiated approach to applying AI in environments where institutional knowledge and the quality of decisions matter.
Role Overview
You'll connect product strategy, customer needs and market positioning, helping Aloi articulate a clear and differentiated proposition across its target markets.
Working closely with leadership, product, sales and marketing, you'll develop the narratives and materials that explain what Decision Intelligence is, why it matters and how Aloi creates value. You'll support launches, sharpen our competitive positioning and equip the commercial team to engage sophisticated buyers.
What You Will Do
- Develop and refine positioning, messaging and value propositions for Aloi and its products.
- Translate technical capabilities into clear customer benefits and business outcomes.
- Help articulate the Decision Intelligence category and Aloi's differentiation within it.
- Create sales enablement materials, presentations, product narratives and customer-facing content.
- Support product launches and go-to-market campaigns across relevant channels.
- Research competitors, market developments and customer perspectives.
- Work with commercial teams to understand buying criteria, objections and customer needs.
- Develop use cases, customer stories and proof points that demonstrate product value.
- Maintain consistent messaging across the website, campaigns, events and sales materials.
Who We Think You Are
- Experienced in product marketing, B2B marketing or go-to-market strategy.
- An excellent writer who can make complex ideas clear and compelling.
- Comfortable working with technical products and translating capabilities into business value.
- Commercially minded, with an understanding of enterprise buying journeys.
- Able to collaborate with senior stakeholders and teams across the business.
- Interested in AI, enterprise technology and the development of new market categories.
Experience in legal technology, financial services or enterprise AI is an advantage.
Why Join Us
You'll help define how a new category is understood by the market. Working closely with leadership and commercial teams, you'll influence Aloi's positioning, support expansion into new sectors and help turn a differentiated technology proposition into sustained commercial growth.
